We all know that’s it much more fun if you have an engaged social media following. After all it’s not much fun if you post on your social channels and everyone ignores you!
This is why it’s important to post content that starts a conversation rather than just broadcasting to your audience every day.
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Running a competition on Facebook is a great way to get more visitors to your Facebook page and more engagement on your page.
This means more people are aware of your business who potentially may want to use your services in the future.
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Social media is constantly changing and to stay visible it’s important to think outside the box and always be trying new ways to get in front of new and existing followers.
That’s why I am always researching and trying new ways to engage with my audience and find new followers.
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Despite the constant algorithm changes Facebook is an excellent way to have conversations with your ideal customers. It’s a social place that people spend a lot of time hanging out in and it’s still probably one of the most affordable ways to market your business.
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I know that it can be a little daunting when you are deciding whether to sign up for a class or not. Will it be good? Will the trainer know what they are talking about? Will you learn anything?
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Following on from my post about not scheduling my Social Media anymore I have been re visiting what I am posting on Facebook to make sure that everything I post is connecting with my ideal customers.
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When you run a business you have lots of things to do, not just Social Media. That’s why it’s so important to manage your time in an efficient manner. You don’t need to spend hours a day on Social Media for your business.
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When I started my Pet Sitting business back in late 2010 I didn’t really realise the power of having a strong social media presence. I enjoyed Facebook and I liked chatting to our customers but I didn’t really have a strategy around how I was going to promote our business and grow our Facebook Fans.
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When we start our business and open up a Facebook page one of the first things we do is start inviting every person we ever knew to like our Facebook page. We just want to get more Facebook likes as we feel that will help us build our business.
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Mari Smith outlined in her Webinar about Facebook Trends for 2016 that Facebook Groups are going to be important for businesses in 2016.
This was great news to hear, as I started a Facebook Group for my Pet Sitting Business just before Christmas.
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