If you are thinking of starting a blog then you might be wondering how long should a blog post be. It’s a valid question and one that I don’t think there is a definitive answer to, but I do think there are some guidelines that you can follow as a business blogger.
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When I first started blogging for my business I used to randomly create content about whatever I was thinking about at the time. Now don’t get me wrong, these blogs have worked very well for me.
But as I have developed my content strategy over the years I found that I need to be a bit more strategic about the type of content I was creating to keep attracting people to my website.
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If you are blogging then you should be making it a priority to answer your customers questions. After all these are the customers you want to find you on Google when they are asking their questions.
Makes sense right?
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When I started blogging I thought that my blog was a great place to promote everything I was doing.
What else would it be for – right?
Well wrong. There are very few people that want to read a blog post about how great you are – apart from maybe your mum.
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Blogging about pets, answering questions about them and generally just being the go to for all things pet related is fun.
You get to expand your own knowledge about pets and you get to educate other people about them too.
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Getting traffic to your website is so important in generating new enquiries for your service. If you don’t have people coming to your website then how you can use your website to show them what you have to offer.
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Once you start a business and have a website you can get traffic from anywhere in the world. You could be in the USA and someone here in Ireland could be reading your blog post.
Pretty amazing really!
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I’ve been asked this question so many times and my answer is always that it starts working the moment you publish your first blog post.
This might seem to contradict the fact that it takes time to rank in Google,
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The other day someone asked me how many blog posts I had written for my Pet Business. I thought it was around 850, but when I checked before writing this blog post it is just over 900.
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Every Monday I sit down to look at my content plan and see what I am working on that week. I like to have an idea of what I am educating people on, what I am creating and what my focus is for the business.
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